четверг, марта 19, 2015

[CASE STUDY] How a German Utility Company Improved Customer Experience Using Social Listening

Hi

This month our case study looks at how a German utility company uses social listening to reduce churn, optimize crisis communication strategy, and improve customer service.

This is a study of a company in the utilities sector but the real life use cases offer many practical tips for companies in any industry on how to:

- Avoided a PR disaster by alerting customers to power outages
- Identified churn and retained 60% of "eager to switch" customers
- Efficiently distributed key information to relevant departments
- Improved customer loyalty with a 24/7 social command center

Read & download the full case study here: http://talkwalker.us9.list-manage.com/track/click?u=931a4509653091972473eea14&id=cb5b47e563&e=4f0fd5c2bd

Thank you for your time,

Chloe Greene

Talkwalker | Customer Excellence
chloe@talkwalker.com

Follow us on Twitter: @Talkwalker
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