вторник, мая 26, 2015

[Case Study] 🏈 Is Sponsorship Worth the Money? Measuring ROI Using Social Data

Hi ,

Just thought I'd let you know about our most recent case study looking at how you can combine social data with financial data to calculate the true value of sponsorship activity.

Using the example of some of the biggest venue sponsorship deals in North America like AT&T Stadium and U.S. Cellular Field, our case study will show you how to:

- Calculate the cost per mention to measure sponsorship ROI
- Identify the reasons behind the success and failure of sponsorship activity
- Understand which media channels are important for increasing brand visibility
- Discover how to unlock global value from domestic activity

Read our full case study here: http://talkwalker.us9.list-manage.com/track/click?u=931a4509653091972473eea14&id=5828d05c2e&e=4f0fd5c2bd

It would be great to have a quick chat sometime next week if you have the time – what dates would work best for you?

Thanks again for your time,

Estelle

Talkwalker | Customer Excellence
estelle@talkwalker.com | +1 646 712 9441

Follow us on Twitter: @Talkwalker
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