[Case Study] 🍦 A Taste of Social: How Top Food Brands Are Rocking Social Media

In our latest case study, we looked at the social media performance of 28 leading food brands from Oreo to Ben & Jerry's Read Full Case Study ! Hi , In fast-paced industries, keeping up with customers is one of the keys to success and for this, social media is a great tool.  In our latest case study, we looked at the social media performance of 28 leading food brands from Oreo to Ben & Jerry's, and the companies behind them - such as Unilever and Nestlé - to see who has mastered the art of social and give you insights into best practices for your own strategy.  Here are some of our key findings:  Diversifying content away from purely product-related news greatly increases reach and engagement for brands on Twitter Employing emotional appeal in social media campaigns boosts their virality and significantly raises the positive sentiment for brands Using pictures and videos creates high levels of engagement on Facebook  Underestimating the value of Instagram could lead to missing out on an easy way to interact with customers   Read the full report to learn more. Thanks for your time,  Read Full Case Study ! Estelle Talkwalker | Customer Excellence estelle@talkwalker.com | +1 646 712 9441 Copyright © 2015, Trendiction S.A, All rights reserved. unsubscribe from this list Facebook Twitter LinkedIn Google + YouTube